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For Media Inquiries please contact: Wendy Bridges, City of Prescott 928-777-1204 or
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A Brief History of the World's Oldest Rodeo: 122 Years Young Cowboys have been roaming the Arizona landscape with the cattle industry since the inception of the state in 1864. The cowboy maintains the aura of an enigmatic ranch hand: enduring severe rigors of a job and climatic extremes of the seasons with the livestock they tend, all for the enjoyment of an adventurous, open-ended and individualistic lifestyle. Histor ically, wranglers looked up to the vaqueros, or Spanish cowboys, as men who could rope anything that moved and ride anything that bucked - men who could successfully do just about anything from a saddle. Generally the vaqueros tended the stock on the open range until it was time to brand the animals. All of these events required a rounding up of the animals - "al rodear." This was called a rodeo.
The first “contemporary” rodeo took place on July 4, 1888 in Prescott, Arizona. A group of prominent local businessmen and merchants formed a committee to plan the event. The members included Buckey O'Neill, later to become a captain in Roosevelt's Rough Riders; George Ruffner, later a long-time pioneer sheriff of Yavapai County; and Morris Goldwater, uncle of former Senator Barry Goldwater, and future mayor of Prescott for many years and voted “Man of the Century” during Prescott's Centennial celebration in 1964.
The main cowboy events included bronco riding, steer roping and tying and cow pony racing. Merchandise and cash were given as prizes. A cowboy named Juan Levias walked off with rodeo's first professional title and was documented in the subsequent edition of the Arizona Journal-Miner.
Prescott Frontier Days has attracted more then just local cowboys and ranchers. The 1933 Rodeo saw Andy Devine, a Hollywood character actor, Will Rogers and Jimmy Swinnerton all in attendance. Senator Barry Goldwater was an active participant in the events during his lifetime.
In the mid-1930's, Prescott's rodeo moved into the existing site with the help of federally funded projects. By this time the “World's Oldest Rodeo” was attracting thousands of Arizonans from around the state. In the early 1940s a group of local merchants and professionals, called the 20-30 Club, decided to lend a hand to help produce Prescott's rodeo. World War II took many men and contestants from the rodeo ranks during this period, but with the help of these local volunteers the rodeo remained.
Rodeo continually grew as a spectator and contestant sport. Purses grew to contend with rodeos in the West that sprung up to compete with Prescott's rodeo. Prize money during this period sometimes exceeded $20,000, an astronomical sum in those days. Rodeo has grown into a multimillion-dollar enterprise in 50 states since that time; through 2007, total prize money awarded by PRCA rodeos exceeds $40 million.
In 1979, Prescott Frontier Days, Inc. was formed. This non-profit organization exists today and is the backbone of Prescott's rodeo. Comprised of over 150 hard-working volunteers, they are dedicated to the preservation of Prescott Frontier Days, Inc. & the World's Oldest Rodeo.
July 11, 1888: Arizona Journal-Miner “The four days celebration closed yesterday afternoon with a half-mile running race, and a cowboy tournament at the Driving Park. The attendance was greater than ever before assembled at one time in the park since it was first started...”
June, 1934: Arizona Highways “Forty-seven years ago in 1888, the first cowboy contest ever held in America was staged in the pines of Prescott. Today, in the same setting, plans are being completed for the holding of the famous event, which will mark the Prescott Rodeo as the oldest in America by actual record. These contests commemorate the spirit of the frontiersman of the west, and the name of Arizona being synonymous with the West, its romance and beauty, it is in Prescott that a week of fables may be found...”
World's Oldest Rodeo by Danny Freeman, 1988. Foreword by Barry Goldwater “As a small boy, teenager and grown man I have enjoyed many exciting moments at the Prescott Rodeo. If the truth were known, “to be a cowboy” was one of my secret wishes when I was growing up and spending my summers in Prescott, a center for cowboys and cattlemen. The old-time cowboy creed was one that most could envy: work hard and play hard; shoot straight and be truthful; respect women and womanhood in any and all occasions...”
For additional information on Prescott Frontier Days & World's Oldest Rodeo, visit www.worldsoldestrodeo.com. |
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 With 8 thrilling performances, the World's Oldest Rodeo has captivated thousands of spectators and is one of Prescott's most anticipated events of the year. This little western town (known to many as “Everybody's Hometown”) is rich in history and a cowboy culture many have come to love. Tickets are available by phone (866-407-6336) on the website or at the gate. Purchasing tickets in advance is encouraged but not required, as there are sell-outs.
 The specialty acts for the 2009 World's Oldest Rodeo include the Riata Ranch Cowboy Girls, Barrel Clown Slim Garner, and the Diamond Z English Shire Horses. For more information on specialty acts, visit www.worldsoldestrodeo.com/specialty.html. Rustle up some great deals on Lodging and Dining. For example, the Marriott Residence Inn and Marriott SpringHill Suites are both offering special rodeo packages. The Prescott area is booming with events and 4th of July celebrations during the World's Oldest Rodeo that include the neighboring towns of Prescott Valley and Chino Valley. To find out more information on special events in each community, please visit the Prescott Chamber of Commerce, Prescott Valley Chamber of Commerce and the Chino Valley Chamber of Commerce. 2009 World's Oldest Rodeo ScheduleJune 29 - July 5RODEO PERFORMANCESMonday, June 29, 7:30pm - Daily Courier Night Tuesday, June 30, 7:30pm - Outback Night Wednesday, July 1, 7:30pm - Country Bank Night Thursday, July 2, 7:30pm - Jack Daniels Night Friday, July 3, 7:30pm - Wrangler Night Saturday, July 4, 1:30pm - York Dodge Day Saturday, July 4, 7:30pm - Coors Night Sunday, July 5, 1:30pm - Coca Cola Day ADDITIONAL EVENTSMay 30Prescott Frontier Days Golf TournamentAntelope Hills Golf Course Shotgun Start June 7Rodeo Queen CoronationPrescott Rodeo Grounds, time TBD June 19-21Chuck Sheppard Memorial Roping EventPrescott Rodeo Grounds June 29Happy Hearts Rodeo for Exceptional ChildrenPrescott Rodeo Grounds July 2-4Rodeo DanceM&I Bank Parking Lot July 3Kiwanis Kiddie ParadeCortez & Goodwing St., 8:30 am July 3-5Prescott Rodeo Days Fine Arts & Crafts ShowCourthouse Plaza July 4Prescott Frontier Days ParadeCourthouse Plaza, 9:00 am July 5Cowboy ChurchPrescott Rodeo Grounds, 8:00 am
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Prescott, AZ (2008) - In its heyday, Whiskey Row was home to dozens of saloons that lined Block #13 of Prescott, Arizona. Cattle, land, gold and girls were traded while sipping, slurping or throwing back a red eye (typical ingredients included soap, red ink, red peppers, black chewing tobacco, Jamaica ginger, molasses, "Hostetter's Bitters" and painkiller). Saloons were a place to sit back, relax and rinse the dust out of the throats of miners, ranchers, businessmen and gamblers with various liquids of amber color.
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Prescott, AZ (2008) - Cool canyon sides draped with pines and blue spruce. The striking contours of granite boulders in the Dells in vivid contrast to the blue water of Watson Lake. Whether you are hiking or biking, the Prescott area offers scenic vistas, interesting trails and easy access. Located in the heart of the Prescott National Forest, the Prescott area is an ideal location for an outdoor getaway. With over 450 miles of multi-use trails winding around ponderosa pines, granite boulders, ancient Indian petroglyphs and pristine lakes, you are sure to find plenty of opportunities to renew body and soul. Grab your gear and get ready to experience Prescott’s great outdoors.
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Prescott, AZ (2008) – Whether you wind along back streets or dine downtown on the square, there is a gourmet getaway to tantalize every palate in Prescott’s enticing eateries of distinction. You will find bistros, cafés and the elegant artistry of fine dining tucked amidst the tree-lined neighborhoods of this comfortable western town. Prescott’s purveyors of great food, delightful ambience and unadulterated flavor put an emphasis on ingredients, creativity and a modern spin on traditional favorites. A host of new bistros join traditional dining favorites to provide a tempting variety of cuisines for every palate.
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