Events

Whiskey Row in downtown Prescott will be the site for the first ever "Boot Drop." A 6-foot illuminated cowboy boot will be slowly lowered down The Palace Saloon's 40-foot flagpole to ring in the New Year. Much like the custom in New York's Times Square, where a large ball has dropped annually since 1907, the Boot Drop event planners hope this new Prescott event will become a tradition for years to come.

Two drops will take place: one at 10:00 pm for the early birds and the second at 12:00 midnight (complete with fireworks) for the traditionalists.

Click here to see the Boot Drop commercial.

While the Boot Drop itself takes place outside the Palace Saloon, all of Montezuma Street between Goodwin and Gurley will be turned into a street party. A DJ from Great Circle Radio will be spinning tunes and there will be various local food vendors, plus prize giveaways throughout the night!

The signature sponsor of the New Year's Eve event is Prescott Honda and co-sponsors are The Alarm Connection and The City of Prescott.

Other event sponsors include: The Palace Restaurant & Saloon, SpringHill Suites, The Artful Eye, Cable One, Magic 99.1 FM and Fun Oldies 1450 & 100.9 FM, Helken & Horn Advertising Agency, The Daily Courier, Pepsi, Christopher Marchetti Photography, Matt’s Saloon, Patriot Disposal, APS, Chino Rentals & Supply, The Fraternal Order of Eagles and Prescott Transit Authority.

For further information, contact Tracey Horn or Donna Werking at 928-776-0234.